Purple Cow: Transform Your Business by Being Remarkable

Posted on April 11, 2013 in Books

Purple-Cow

Seth Godin says that the key to success is to find a way to stand out – to be the purple cow in a field of monochrome Holsteins.  This is amongst my top 5 business books, I follow his blog and I continue to apply to his select seminars and workshops in the hope I may get one of the coveted places soon.